Simplicity is vital when it comes to an exhibition stand.
Most stands are either 9sqm or 18sqm and though quite small and limiting, this should not stop you from making it interactive, immersive and dimensional. Make sure you make use of all space including the floor, walls and ceiling. The walls are a good space to put up art, pictures and products in a simple and creative way. Application of different textures on the walls and floors also adds to the feel of a different environment.
It is much beneficial to do 3D renders. This will help you visualize your concept and make any adjustment needed before execution.
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